I (and others) have already used names like "Lowes" and "Home Depot" although in all such cases (and definitely mine) they have been more of a generic "you can find this at your local big box hardware/garden center" (substitute Homebase, etc for other countries). (Aside: perhaps we need an acronym for that :-) perhaps not: too cliquey)
However there's a question about peppers where I've suggested looking at particular tolerant varieties. This would need a specialist supplier. Should a reference to my seed supplier be allowed?